Pool Masters - Designing for Fair Play & Function
Betting & iGaming
6 min read
2024
Overview
Pool Masters is a decentralized pool betting platform where users join match prediction contests, earn rewards, and enter betting formats with shared prize pools. I designed a cross-platform experience that supports both bettors and admins — from betting slips and match results to pool creation and management.
Pool Masters is a decentralized pool betting platform where users join match prediction contests, earn rewards, and enter betting formats with shared prize pools. I designed a cross-platform experience that supports both bettors and admins — from betting slips and match results to pool creation and management.
My Role
As Senior Product Designer, I was responsible for:
As Senior Product Designer, I was responsible for:
• Designing the player-facing betting flow and the admin panel
• Designing the player-facing betting flow and the admin panel
• Creating layouts and UI for multiple pool types (Match Result, Correct Score, Multi-winner)
• Creating layouts and UI for multiple pool types (Match Result, Correct Score, Multi-winner)
• Ensuring a seamless experience across web and mobile
• Ensuring a seamless experience across web and mobile
• Collaborating with the dev team to align design with backend logic and operational rules
• Collaborating with the dev team to align design with backend logic and operational rules
The Challenge
Pool betting is a fun alternative to traditional betting, but often confusing due to:
Pool betting is a fun alternative to traditional betting, but often confusing due to:
• Complex formats and payout rules
• Complex formats and payout rules
• Low clarity around pool odds, rewards, and choices
• Low clarity around pool odds, rewards, and choices
• Inefficient tools for pool creation and tracking
• Inefficient tools for pool creation and tracking
Users found the interface hard to navigate and admins lacked visibility into key pool metrics.
Users found the interface hard to navigate and admins lacked visibility into key pool metrics.
What I Did
1. Designed Clear Pool Cards
I crafted intuitive pool cards that present the pool type, entry fee, odds format, and reward logic at a glance. These cards adapt based on match progress and user interaction.
I crafted intuitive pool cards that present the pool type, entry fee, odds format, and reward logic at a glance. These cards adapt based on match progress and user interaction.
2. Multi-Type Pool System
Each pool type had its own UX logic:
• Match Result Pools: Pick the winning team
• Match Result Pools: Pick the winning team
• Correct Score Pools: Predict the final score
• Correct Score Pools: Predict the final score
• Multi-Winner Pools: Win if you land in the top percentage
• Multi-Winner Pools: Win if you land in the top percentage
3. Admin Panel for Pool Management
Created a dashboard for operators to:
Created a dashboard for operators to:
• Create, edit, and close pools
• Create, edit, and close pools
• Track real-time player entries
• Track real-time player entries
• Manage payouts and pool results
• Manage payouts and pool results
Outcomes & Results
• +40% user engagement after launch, driven by improved UX clarity
• +40% user engagement after launch, driven by improved UX clarity
• Admin panel reduced pool creation time by ~60%
• Admin panel reduced pool creation time by ~60%
• Players reported higher confidence in pool transparency and structure
• Players reported higher confidence in pool transparency and structure
• Players reported higher confidence in pool transparency and structure
• Players reported higher confidence in pool transparency and structure
• Set the groundwork for custom pool formats in future sports rollouts
• Set the groundwork for custom pool formats in future sports rollouts
Pool Masters bridges the gap between traditional betting experiences and modern pool-based systems. The result? A clearer, more engaging product — across devices — designed for both users and operators.
Pool Masters bridges the gap between traditional betting experiences and modern pool-based systems. The result? A clearer, more engaging product — across devices — designed for both users and operators.
Let’s Talk
Working on something complex? Let’s simplify it!
Working on something complex? Let’s simplify it!
Designs That Drive Real Impact
Designs That Drive Real Impact
Designs That Drive Real Impact
End-to-End Strategic Product Design
End-to-End Strategic Product Design
End-to-End Strategic Product Design
